How to Make Content Marketing Pay for Your Business in 2014 If you’ve been internet marketing for almost any amount of time inevitably you’ve heard the oft-repeated proverb that Content is King. Well, as it turns out, it’s finally right. Content marketing is a marketing technique of creating and distributing valuable and relevant content to attract, acquire, and engage a clearly …
How to Convert More Visitors into Customers in 2014
How to Convert More Visitors into Customers in 2014 We all know that it’s easier to sell to existing customers than to find lots of new ones, so it only makes sense to ensure we are doing the best job possible optimizing the sales funnel for conversions. This helps not only boost sales form existing traffic, but from any new …
Visual Content Marketing in 2014
How to Use Visual Content Marketing in Your Business I would bet that you’ve probably watched more videos this month than you have read articles. I am sure I have. It’s a sign of the times. We have less of it, so we take it in short, visual bits. It’s now established that over 90 percent of the information transmitted …
Here’s 5 Ways to Dominate Local Search
5 Quick Tips to Help You Dominate Local Search On Google You know, it’s very cool that your business can be found for whatever you sell around the world, but in reality, if you’re serving a local market and you’re not effectively appearing in your local search results for your main terms, names and products, then what does it matter? Since …
5 Ways Offline Marketing Can Help Drive the Bottom Line
Try Something Different and Offline to Pump Up the Business with Offline marketing! Since most of our focus these days is put into our online efforts, it’s easy to ignore anything offline that might have as much or more impact on our business. Offline marketing has been around a few more centuries than online, and should not be tossed out …
How to Start Mobile Marketing
Mobile Marketing – Where to Begin? You know you have to embrace mobile marketing as an fundamental component of your online business, but somehow just can’t wrap your head around how to begin. Everybody you know, and likely you too, are glued to their mobile devices 24/7. Anyone with eyes to see can tell that the time to begin marketing …
The Future of Content – Microcontent?
What is Microcontent and is It Important? Since we have so many different avenues for marketing online these days, it’s become all the more necessary to have the ability to tie these all together, and one way that is happening now is through the use of microcontent. Even though there is and will likely always be a place for long-form …
Pinterest Traffic Is Worth Far More than Previously Thought
Pinterest Traffic Converts – Plain and Simple! Okay, let’s have a quick show of hands: how many of you thought Pinterest was just another place to put your photos, and maybe pick up some easy links. Don’t be embarrassed, many of us didn’t know it would end up being the traffic monster it’s fast morphing into, and even fewer assumed …
Can Google Helpouts Actually Help a Small Business?
How to Use Google Helpouts in Your Small Business Usually when we think about Google we aren’t exactly getting warm and fuzzy all over. Instead it’s usually the opposite! This time around it’s different. The new offering from the folks in Mountain View is aptly named Google Helpouts. And we’re here to tell you, already we like it! What are …
Brand Building Tips for Supercharging Your Sales
How Branding your Business Better Leads to More Sales! You have brands you are committed to using and following correct? It’s no different with your customers. People are looking for brands that can step-up and make their lives easier by giving them reliable solutions to their problems and needs. This is the major reason customers tend to come back time …
