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8 Methods to Get the Most From Your Digital Marketing Budget

Posted by Tammie Butler in Marketing Strategies, Marketing Tools Leave a Comment

Businesses of any size always try to get the most out of their budgets, but this is particularly important for small businesses with limited funds. Careful planning and prioritizing, along with following a few tips, can help you get the most from your digital marketing budget. This approach lets you keep more funds free for other aspects of your business. …

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10 Strategies to Make Sure Your Email Newsletter Gets Opened

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With so many different marketing channels available now, it’s easy to feel that email has no place in modern strategies. Many feel that email is outdated. It’s certainly been around for far longer than any of the dominant social media networks. The fact remains that email is not dying and is, in fact, incredibly effective. Over 102.6 trillion emails are …

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9 Ways to Optimize Your Website to Improving Your Search Engine Ranking

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Boosting your search engine ranking does not have to be an impossible task for small businesses. While you don’t have the budget of larger companies, you can still use many of the same strategies. The great thing about SEO is that it delivers long-term results that don’t require you to pay for every single click like PPC ads would. The …

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6 Ways To Personalize Your Marketing, Bob (Kidding!)

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One of the things that modern consumers want from digital marketing is personalization, as long as it’s done right (see the title above for an example of how NOT to do it). This can be overwhelming at times, especially for small business owners who believe they don’t have the resources needed to personalize. In reality, technology has made it easy …

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9 Ways to Present Your Products and Services So They’ll Sell Faster

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As a small business, you always want to find effective and innovative ways of selling your products or services. While some of this comes down to paid advertising, a large portion of it is also related to how you present your products and services. If you are still struggling to find the best way to present your services or products …

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11 Ways Small Businesses Can Use TikTok in Their Marketing

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Small businesses are always looking for ways to use their marketing budget as efficiently as possible. One of the many strategies is to incorporate TikTok, the fast-growing social media platform. But how can you use TikTok in your marketing? Should you pay for ads? Should you create content? We’ll outline just some of the ways to use this platform in …

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5 Strategies for Business Growth as the Economy Begins to Open Back Up Again

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The COVID19 pandemic has had a drastic impact on every industry. The retail industry was among those hit the hardest. As venturing outside quite literally became the difference between life and death, retail outlets were forced to shut down as governments across the globe struggled to get a grip on the virus. Even businesses that had a robust online presence …

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12 Ways to Grow Your Online Sales

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If there is one thing that the pandemic clearly proved, it’s that every business should have the ability to take online orders. Customers are shopping online more now than ever before, and there is no sign that the trend will slow down even as the pandemic does. Whether you are selling exclusively to local customers, or you’re ready to expand …

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What is Clubhouse, and Do You Need It for Business?

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The newest social media app on the scene is an invite-only platform called Clubhouse. With its exclusivity and limitation to iPhones (for now), there are a lot of questions about this new app and what it brings to the table. Get a quick overview of Clubhouse and learn if it’s worth your time and attention! What is Clubhouse? Where most …