How to Make Landing Page Optimization to Convert Better Whether the goal of your landing pages is to sell a product, or just collect an opt-in email address, the value of landing page optimization cannot be over emphasized. However, this component of the sales process has become the forgotten stepchild of marketing. Marketers will go to extremes to make sure …
Why You Absolutely Need a Content Marketing Calendar
Why You Absolutely Need a Content Marketing Calendar One of the hallmarks of businesses that rock content marketing is that they have a content marketing plan along with a content marketing calendar. Content marketing has become a many-headed hydra, all of which require care and attention. Precisely due to the ease with which you can publish content in various forms …
What is Hashtag Marketing and How Can It Help You?
What is Hashtag Marketing and How Can It Help You? Hashtags have taken the world by storm, and the world of marketing is no exception. They are in nearly every post, for many different reasons. Born on Twitter, which remains the most prominent venue for hashtags, they have become a form of shorthand for a world that’s already short! Now …
Upviral Review and Case Study
This Viral Referral Marketing tool is the ultimate platform for bringing in thousands of leads for virtually no cost. Below is a brief UpViral Review. However, if you’d rather go straight to the source and learn more about UpViral, go ahead and click here. WHAT IS UPVIRAL? The Ultimate Viral Referral Marketing Platfrom, also known as UpViral, is a software designed to …
What Was the Google Phantom Update About?
Should You Be Concerned with Google Phantom? You may have noticed this, it may have gone totally unnoticed, and for some of us, it had a major impact. But recently Google rolled out what has been named the Phantom update. It hasn’t gotten as much attention as the more famous creatures, Penguin and Panda, but had significant impact all the …
Writing Quality Content
Writing quality content is key to any authority websites success. Google has been clear that they are looking for content that adds value and not just a bunch of words on a page. When writing articles for me I like to have people follow the guidelines below. Cornerstone Belief 1 – Always Add Value Make sure the article being written provides value …
10 LinkedIn Tips You Want to Know!
10 Cool Tips for Your LinkedIn Toolbox Simply knowing that LinkedIn is one of the top social networks out there for business professionals gets you no closer to making great use of the platform than if you never heard of it. Simply put, LinkedIn can be a terrific source for leads and new business, but only if you know how …
3 Tips for Managing Social Media for Small Businesses
3 Killer Tips to help your Small Business with Social Media Okay, it’s 2015: do you know where your social media is? Since we can all agree (at least I hope so) that social media for small businesses is not only where the people are, it has become a viable source of traffic, engagement and marketing. The key here is …
7 Examples of Subject Lines that Get Your Emails Opened
See These 7 Types of Subject Lines that Get Opened It’s a proven fact that emails that don’t get opened never get acted on. Now that we’ve had our daily thought from Capt. Obvious, it’s time for you to really evaluate what types of email subject lines can lead to higher open rates and subsequently, more actions taken on your …
What Does Facebook Instant Articles Mean for You?
Will Facebook Instant Articles Be a Boon for Content Marketers? A lot of the buzz surrounding Facebook recently has been the launch of Facebook Instant Articles. This mobile-only platform is effectively raising the bar for content publishers by allowing you to create an incredibly rich, multi-layered approach to content that will amaze and engage. Facebook Instant Articles are built on …
