What You Need to Do to Keep People from Bailing on your Website Why deal with all the trouble of building a spiffy site merely to have people abandon your site as soon as they get there? There are various reasons people will leave for greener pastures, and there’s also specific ways for you to keep people from bailing on your website. …
Using Color Psychology in Your Website and Marketing
How to Use the Psychology of Color in Your Website and Marketing Color has a tremendous effect on the behaviors of your webpage visitors, and we need to take a look at how we can better use this in our marketing. Rather than just think of it as some sort of NLP, or mumbo-jumbo, we should take a good look …
Five Ways to Make Content Marketing Work for Your Small Business
How to Make Content Marketing Work in Your Small Business Content marketing is all the rage nowadays, and for good reason. Done correctly, it can deliver large amounts of links, traffic and the resulting authority and rankings that go together with those. Nevertheless many small businesses find themselves in the unenviable position of having a wealth of great ways to …
Should Your Small Business Be Using Pay Per Click Ads?
Would Pay Per Click Ads Work for Your Small Business? Many people are under the assumption that pay per click is a waste of money for local markets, and they could not be further from the truth. There are many of great uses for PPC for local that can not only deliver new customers or prospects, but also improved search …
Why Mobile Marketing is More Important Than Ever to Local Search
See Why Mobile Marketing Matters Even more Now to Local Search Almost everyone knows that having a mobile marketing strategy is no longer optional, but somehow the concept is slower being adopted among local businesses. More than ever before, local business owners need to realize the incredible opportunity that being active in mobile marketing offers them, and how best to …
Getting Started with Triberr
Getting Started with Triberr The first question a lot of you may have is, what is Triberr? Sensible enough, as it is a relative newcomer. In short, Triberr is a social network for bloggers. Bloggers of all sorts go to Triberr and find others who are creating content in the same space, and they join collectively into tribes. When you …
What You May Not Know About Social Media
See What You Don’t Know About Social Media Keeping on top of all that is evolving on a really daily basis is a full-time activity by any measure. In addition, a lot of us have just now accepted the fact that we indeed have to be not merely involved with social media, but actively marketing on it. So how in …
How to Market on Instagram
Think Instagram Isn’t for Business? Think Again As Instagram becomes more and more popular, it was natural that smart marketers will devise ways to use it for their objectives. While we’re uncertain how long this may last, as Instagram is owned by Facebook and change is bound to happen, for the moment it is slaughtering it’s social parent when it …
What’s NOT working now with SEO
It’s not working anymore: SEO tactics that have outlived their time Sometimes things quit working. It happened with my phone last week… but I digress. SEO is a moving target, just as much an art as it is a science. Many of the SEO tactics we’ve used over the years have gone by the wayside, as Google refines their algorithms. …
Essential Article Writing Techniques
Using proven article writing techniques (as outlined below) are critical if you ever want your articles to be ranked by Google. This post is written primarily for those of my team who offer article writing services and assist me with good quality article writing. For anyone else finding this article I hope you also get some value from it too. …
