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3 Social Media Marketing Myths that Could Hurt Your Business

Posted by Rudy Labordus in Lead Generation, Marketing Strategies Leave a Comment

Local Companies Must Avoid These Social Media Marketing Myths Scheduling Tools Are Prepared For Everything Scheduling tools are good for businesses on social media. Unfortunately, they are not enough. You need to sign on to respond to and connect with people engaged on the page. It is also best to post certain content, such as industry-related breaking news, when it’s happening. …

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3 Facebook Contest Mistakes Local Businesses Must Avoid

Posted by Rudy Labordus in Lead Generation, Marketing Tools Leave a Comment

Avoiding the Most severe Facebook Contest Mistakes for Business The vast majority of small business owners have come around to the need for Facebook marketing. After all, it would seem almost unreasonable to not market on a site with 1.79 billion active monthly users. One strategy on the site that has proven beneficial time and again is that of hosting …

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Why Google is Still Effective for Marketing

Posted by Rudy Labordus in Lead Generation, Marketing Tools 1 Comment

3 Reasons Google Should be Back in Your Advertising Mix Everybody Has One Okay, not every person has a Google account, but an insane amount of people do. In fact, there are 2.2 billion Google accounts out there. Facebook, on the other hand, has around 1.79 billion active users every month. Sadly, one study showed that the bulk of Google …

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Content Marketing Can Be Exciting Even in Unexciting Industries

Posted by Rudy Labordus in Lead Generation, Marketing Strategies 1 Comment

Content Marketing Can Be Exciting Even in Unexciting Industries Sure a viral post that spreads across the country would be good, but this is just not exactly a necessity for local companies. This is why corporations should try to make their content as locally applicable as possible by building it around community happenings. Put in a Sense of Humor If …

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How the Twitter Character Update Makes Your Life Easier

Posted by Rudy Labordus in Lead Generation, Marketing Tools 1 Comment

The Advantages Twitter Character Update Gives Businesses By updating Twitter’s character policy, it has given small businesses a more effective marketing tool. And while those who do not use Twitter might not recognize the power of this update, the extra characters can mean the world when trying to send an effective message. Additional Area to Work With One complaint many …

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Increasing Loyalty Through Effective Social Media Customer Service

Posted by Rudy Labordus in Lead Generation, Marketing Strategies 1 Comment

Using Social Media to Improve Customer Service With Facebook and Twitter, you can create automated message replies via the website or some third-party apps. Some responses might not be harmful to your brand, but if a customer receives an inappropriate message in response, they may not be happy. For corporations that opt for automated replies, take the time to check …

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Getting Better Success by Using Youtube Marketing

Posted by Rudy Labordus in Lead Generation, Video Marketing Leave a Comment

3 Suggestions for Making Youtube Marketing a Goldmine Local companies must employ a variety of marketing tools if they expect to be successful. These include online and offline tools, but online tools such as Youtube are currently the most well-liked. Of course, some organizations find it difficult to use the site in any productive way. Fortunately, it doesn’t have to …

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3 Tips for Writing the Perfect Headline on Content Marketing

Posted by Rudy Labordus in Lead Generation, Marketing Strategies 1 Comment

The Strategies of Writing the Perfect Headlines for Successful Content Marketing Concentrate on Headline Length Regardless of how great of a headline you create, it won’t matter if you do not pay attention to length. Every platform, ranging from Google to Facebook, has restrictions on headline lengths. If you go over these limits, people won’t be able to read a full …

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Marketing to Both Millennials and Generation Z

Posted by Rudy Labordus in Lead Generation, Marketing Strategies Leave a Comment

Marketing Hints to Appeal to Millennials and Generation Z Significantly less Attention on Brand Loyalty It is essential to create loyal customers, but business owners in the modern world need to realize that young adults do not put too much thought into brand loyalty. If they find a better product or value, Millennials and Gen Z youth will quickly jump …