Using Infographics to attract leads for your Small Business
One of the hottest innovations to hit the online marketing world is the use of infographics to aid in lead generation. Providing an engaging infographic that provides terrific value for an information-starved crowd is one of the best ways to bring in loads of visitors, backlinks and social sharing to your site.
Get used to it: everyone loves visuals these days
It's true. In our time-deprived world, people are always looking for a snippet of info they can gobble down in one bite, and then move on quickly to another task. These images can present themselves as videos, pictures or guess what — infographics. One extremely useful way to use an infographic is to show data that is as boring as the tax code if offered in textual form, but showcased in a colorful infographic it all of the sudden becomes memorable and indeed, sharable.
Not only that, but infographics are wonderful tools for traffic and link building. We're also here to tell you that, with a bit of thinking, infographics are also a terrific way to get leads.
Lead generation with infographics
Gathering scads of new leads using infographics is just a matter of ensuring that your spiffy new data monster is easily available. It should be shown and displayed wherever you can. Infographics are made for sharing.
Don't neglect to optimize your infographic with the keywords you want it found for, and format your content in such a way on the image itself so they turn up for searches in Google.
Don't forget to provide the code so that others can download the infographic
Don't forget to leave the embed code to your infographic right alongside in your blog post. This is what will enable others to post it on their web properties, providing you with valuable links back as well as potentially loads of new visitors.
You'll want to take the time to learn — or commission someone else — to produce infographics for your business. It's too powerful for a tool to just ignore.
If you need help generating leads, please call us. We have an excellent lead generation program where we pay for all your advertising expenses and take all the risk for you. You only pay when you get results. This is a massive undertaking and understandably we're limited in how many companies we can help at any one time. If you're interested and find the program paused or not available, just leave your details and we'll let you know when it re-opens.