Writing quality content is key to any authority websites success. Google has been clear that they are looking for content that adds value and not just a bunch of words on a page.
When writing articles for me I like to have people follow the guidelines below.
Cornerstone Belief 1 – Always Add Value
Make sure the article being written provides value to the reader. If someone typed into a search engine the “target keyword” would the post you write answer their question or add value to them in another way?
Cornerstone Belief 2 – Google wants to deliver the “best” result so be the “best”
Imagine if a good friend or family member asked was looking for the information in your “target keyword” and you wanted to provide them with the best possible information.
Search for other content on the web for your “target keyword” and write and article that is better(more information, easier to read, more enjoyable).
Quality Article Writing Template
Headline – If you could only write these 2 kinds of headlines you would still have better headlines than 90% of articles on the web.
– “How to (target keyword)”
– Lists “7 ways to (target keyword)“Top 10 tips ______” etc
The “how to” and list style articles are always effective.
There is one more important thing to remember when creating article titles and that is…
MAKE SURE THE ASSIGNED KEYWORD/KEYPHRASE is in the title.
Body – The body is where the meat is of the article and here is what you need to remember when writing the articles.
– Make sure your article answers a question or solves a porblem
– The article must be the “best” for the given question
– Use bullet points, sub-headings, numbered lists throughout each article
– Include the keyword/keyphrase in the Title, first paragraph, a subheading and the atleast 1-2 other places in the article
Length – 500 word minimum
Original – Make sure to check to see if the article is original by entering it into – http://www.dustball.com/cs/plagiarism.checker/
Here is an example of a High Quality Article Written using the above guidelines… (Quality Article Example – Public Google Document)
Source: original article written by Jon Haver – more can be found from Jon here: http://authoritywebsiteincome.com
