Look at These 10 Reasons for Marketing on Pinterest

Who knew that Pinterest, that started out as yet another photo sharing site would quickly become not just one of the more popular sites on the Web, but would be a terrific place for small and large business alike to market.

Let's check out ten great reasons why you may want to consider using Pinterest in your marketing.

10 Reasons to market on Pinterest

1. A LOT of buyers! – Evidence is revealing that almost half of people (47 percent) who shop online have been influenced from a recommendation from someone on Pinterest.
2. It's not only a social media site – Pinterest users love to buy. Recent e-commerce statistics indicate that it gets a 41 percent share of buyers, leading social media behemoth Facebook, which is next at 37 percent!
3. They buy more! – Average purchase statistics indicate that the buyers from Pinterest leave with $80, while the Facebook buyers check out with only $40.
4. They stick around for a while – Users received from Pinterest don't simply hit the site and then bounce. In fact, they spend an astonishing 4X more time on the site than do users at LinkedIn!
5. It's wildly popular – Pinterest has developed into the 16th most popular site in the U.S, and is showing no signs of slowing down.
6. Becoming a retailer's dream – The ease with which retailers can share images of products and promotions has resulted in an astonishing 90 percent of US online specialty retailers using Pinterest, up some 81 percent from 2012.
7. Pinterest are more affluent – An average income of a user is north of $100,000, while just 10 percent of users earn less than $30,000 per year.
8. They love rewards and deals – A good 50 percent of moms said they would follow a brand on Pinterest if they were given rewards or deals.
9. Pins can go viral – It doesn't take much for your Pin to go viral, as over 80 percent of Pins are Repins!
10. Trusted authority – In a very short period of time, it has garnered the trust of women online, where 81 percent of them view it as a trustworthy site.

No matter what you’re interested in, there’s a place for it at Pinterest. Pinterest Everything!