Understanding Why You Are Blowing It by Not Outsourcing
Covering all the tasks associated with running a business online is an enormous undertaking, but the good news is that you don't have to take all of it on yourself.
Sure, many of us suffer from that “if you want it done right, do it yourself” old maxim, but the truth is, overtasking yourself while not delegating some of the tasks that can be easily done by someone else is a recipe for making sure your business doesn't grow.
We've found many reasons why you need to consider outsourcing some of your digital marketing both in-house and offsite. Here are several we'd like you to ponder.
There's some things only you can do – And you should be tending to those. These include things such as planning, networking, finding new clients and sewing up deals, and in general, being the visionary behind your company. This can't be outsourced. By freeing you up to do more of this type of work, you set yourself up for more business and success in the future.
Accelerate your growth – A benefit of the above, when more hands are helping deliver a project, you'll be able to reduce the time necessary for projects and thus book more. Moreover, when one person moves on, gets sick, goes on vacation or simply fails to deliver, you don't have to explain these delays to the client. This can also help you avoid the “single point of failure” mistake.
Increase your company's expertise – By allowing others who may have skills that you don't to use them, you have instantly increased the value of your company. You can utilize these talents to your business' advantage and sell them. This naturally presupposes that you subscribe to the concept that you don't and can't know and do it all.
Isn't it time to make the leap and set your business up for growth and greater productivity by outsourcing work you don't need to do yourself to others?