online video

How to Pack Your Message into a Six-Second Video on Vine!

Posted by Rudy Labordus in Video Marketing Leave a Comment

Promote Your Biz with a 6-Second Looping Vine Video

If you've seen any videos from the new Twitter platform, Vine, you've probably been quite fascinated by them, but perhaps also confused as to exactly how to make use of this new platform. What it does take, is a clear idea of your idea! You've got a mere six seconds to deliver your message, so time is of the essence!

How businesses are using Vine 6 Second Video

Vine has witnessed businesses produce some very innovative and impressive videos since they've launched. Inspite of the time limitations, some businesses have embraced the platform and are making Vines that are getting significant notice and views. The true secret to winning with Vine is to emphasize the quirky, fun and new parts of the products or messages you are trying to feature. Nobody expects an epic film, but even so, they do expect to be entertained! Some ways businesses are using Vine videos include videos about new products or people, customer service messages, and human-interest pieces. Businesses of every size are finding cool ways to employ Vine videos.

Here are some examples:

General Electric is using it to create innovative ways to share science in cool ways.

The Gap is using this as an online video catalog.

Bacardi is using these short snippets to give away drink recipes featuring their favorite rum!

Not to be outdone, Malibu Rum has created a thirst-quenching Vine of their own!

As part of the launch for their Cool Ranch Doritos Locos Tacos, Taco Bell created a yummy video to whet their customer's appetites!

Lowes home improvement stores has innovated by creating a series of #lowesfixinsix

Let your imagination go Vine wild!

Companies are employing Vine videos in numerous ways, from product introductions to people and company messages. The great thing is that these videos take almost no time and effort to produce. Take a trip over to Vine and find out if this is something your company can make use of. It won't take much time!

Leave a Comment