Budget Marketing Ideas Excellent for 2016 Trends
If money was not an issue, you could implement every marketing strategy until finding one that works. In reality, this is not possible for most local businesses. Actually, you can still run a effective marketing strategy on a shoestring spending budget, and if you choose the right ones, they will fall in line with 2016 marketing tendencies.
Make Blog Mobile-Friendly
If your web site isn't already mobile-friendly, it is time to make the switch. Consumers are increasingly using the web on smart devices, and many surf the web on these only. Fortunately, it is no longer expensive to make this important change. Low-cost equipment like Mofuse, Wirenode and Mobify can easily change your site into a mobile-friendly oasis.
Invest More into Content Marketing
Even the smallest of businesses can use content creation sites to get relatively affordable blogs and articles. In addition, you can make your own content if your writing skills are up to par or you have a tripod and camera. Content marketing always has been a potentially inexpensive option, but in 2016, it is crucial for anyone hoping to save a buck.
Over three-quarters of companies that cater to consumers now utilize content marketing. In actual fact, the majority of businesses say they will increase spending in the area. This means it is time to invest in this budget-friendly marketing tactic, because it is where you will be rivaling other businesses.
Use Marketing Automation
There are many marketing strategies that require a substantial investment. Certain marketing automation tools, though, do not need to fall into this category. Tools like Hootsuite allow you to schedule social media posts far beforehand, so you won't need someone available throughout the day to update posts. And since less than 10% of your levels of competition are using automation, you will have a distinctive advantage in 2016.
