Mobile Marketing Steps Every Small Business Operator Needs
Mobile marketing is incredible in the fact that your clients are now able to do the marketing for you. One such strategy is providing a discount or other incentive for patrons who “check in” on Facebook, FourSquare or ShopKick, and this will ensure a cheerful customer while also catching their friends' attention. Additionally you can take advantage of Quick Response (QR) codes or create an app for your organization in order to help reward customer loyalty.
Enhance Email for Mobile Screens
Large images and hilarious memes are perfect for desktop web surfing, but they can severely decelerate a mobile user. For this reason, many on your email list may delete your messages before they're able to finish loading. To combat this, simply make sure your message is short and snappy and has a call to action. Conciseness will become even more crucial as wearable technology reduces customer attention even further.
Optimize Website for Mobile Users
It is not hard to know how vital a mobile-friendly website is thinking about the number of people who access the internet via smartphone. It is highly improbable, though, that you realize exactly how important. As it turns out, 40% of consumers will leave a website if it takes more than three seconds to load. So if your internet site is not customized for mobile use, you could lose 4 out of every 10 potential customers.
Offer Incentives via Mobile Marketing
One of the advantages of mobile technology is that you may now make your customers market for you. By providing an incentive to consumers who “check in” via ShopKick, Facebook, FourSquare or other mobile sites, you can make a customer happy while simultaneously alerting their friends about your organization. Also you can integrate Quick Response (QR) codes and even make an app to reward customers for their loyalty.
Mobile marketing is the recent big craze. Verify that you are not left behind as it evolves.
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Comments
People are using mobile devices for everything. Marketers must now come to restraint with the inclusion of this device as one of the considerations whether it’s to broadcast or be found. The first step of learning mobile marketing is getting involved with it. Alltop Mobile and dotMobi is a great place to start.