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	Comments on: Six Things Your B2B Content Marketing Needs to Be Doing	</title>
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		<title>
		By: Jamie Cordon		</title>
		<link>https://onlinecrowd.com.au/six-things-your-b2b-content-marketing-needs-to-be-doing/#comment-2702</link>

		<dc:creator><![CDATA[Jamie Cordon]]></dc:creator>
		<pubDate>Thu, 05 Jul 2018 05:49:55 +0000</pubDate>
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					<description><![CDATA[B2B content marketing really needs solid research. You mentioned that B2B and B2C have similar strategies but one thing they differ is the proper information that you put in the actual content. Aside from that, having influencers or your own base of customers will play a huge role in it. That is why a lot of companies have testimonials on their websites.]]></description>
			<content:encoded><![CDATA[<p>B2B content marketing really needs solid research. You mentioned that B2B and B2C have similar strategies but one thing they differ is the proper information that you put in the actual content. Aside from that, having influencers or your own base of customers will play a huge role in it. That is why a lot of companies have testimonials on their websites.</p>
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