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Local Mobile

Posted by Rudy Labordus in Marketing Tools Leave a Comment

Local Mobile Feature – Foursquare Looks to Monetize with GEO-Targeted Ads Mashable reports that Foursquare is courting small business in a brand new way, letting large advertisers advertise themselves on a platform meant to let small businesses do exactly the same thing. These listings show each time a customer appears close to a business’ location. Small businesses were already able …

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Video Marketing Ideas

Posted by Rudy Labordus in Video Marketing Leave a Comment

Video Marketing Ideas – Here’s A Terrific Way to Create Short Sharable Videos. If you haven’t got any video marketing ideas, check out Vine videos for your small business. It’s likely you already have everything you need to get this done right in your pocket. By using the Vine app on your smartphone, you can create and upload these short, …

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Confused About Google+?

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What the Real Deal About Google+? Has Google+ become an afterthought in your social media marketing plan? When is the last time you even took a look over there? You may even be asking yourself if Google+ is or ever will be a viable tool for your business. You’re not alone because many are still divided as to whether to …

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Local Marketing

Posted by Rudy Labordus in Marketing Strategies Leave a Comment

5 Useful Tips to Power Up Your Local Marketing Business is going ever more local and local marketing is getting more important every day. It’s a fact. You know it yourself because you rarely head out of the house anymore not equipped with your smartphone, ready and able to find whatever your pleasure while you’re on the go. Without a …

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Local Reputation Management

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New Study Shows that Reputation Management is on the rise. Reputation Management is critical to business.  UPDATE 14th July 2014: Updated 2014 version released last week: One great stat is that “88% of consumers say they trust online reviews as much as personal recommendations” (vs. 79% in 2013). Myles Anderson of BrightLocal recently released the 2013 Local Consumer Review Survey …

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4 Inspirations to Unleash Your Blogging Mojo

Posted by Rudy Labordus in Marketing Strategies Leave a Comment

Here’s something I know a lot of bloggers can relate to: 1st phase: You’re very excited about your new blog. You have a gazillion ideas with theme, design, blog titles, and even Twitter shares about your post; you are brimming with hope for your personal website. 2nd phase: The excitement starts to dwindle as you gradually lose hope that you’re …

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How Little SEO Can Your Business Get Away With?

Posted by Rudy Labordus in Marketing Strategies 1 Comment

What SEO Should Startups Make Sure They Do? One of the biggest mistakes that a startup website can make is to totally ignore SEO from the beginning. It is definitely a huge task to attempt, especially if you’re novices at online marketing, but we know it’s an effort worth making, even at a minimal level. The key reason why is …

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4 Ways To Write Persuasive Content

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If you want to sell anything to anyone on the web then it is vital that you figure out how to write persuasive content. Not tough you say? Perhaps until you’ve tried it once or twice. You then begin to realise why top copywriters get paid a lot of money. You don’t need to give up just yet, however. There …

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How to Find a good Domain Name

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Selecting a great domain name is probably one of the most important, and often times hardest steps in getting your web presence established. But fret not!  There’s heaps of tools out there that can help you check available domains and suggest options and similar names that relate to your search. This article gives you 12 great web tools that lend you …

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What is SoLoMo and Why Do I Need It?

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If you haven’t yet incorporated the concept of SoLoMo, (social, local, mobile) it’s high time to get connected and realize exactly how and why this is a most important direction for your small business to embrace. So what is SoLoMo and why do you need it? The melding of these three distinct technologies was bound to happen. As mobile devices …